8 HACKS THAT WILL INCREASE YOUR WEB TRAFFIC

When you’re starting a new business your primary objective is to attract more customers and gain market share.


Similarly, when you launch a website all you want is to expand your networking and bring more traffic on your website. Don’t you?

But the problem is you hardly know anything much about SEO. Here are some best practices that search engine optimizers use to their advantage to increase website traffic.

1. Social Media Promotions

Social media profiles like Facebook, Twitter, Instagram are ways to interact with your customers. Playing smart and asking people to try out the new product and leave comments on your website to enter a lucky draw is simple thing but expands your reach in no time.

Definitely, people will speak positive about you in the reviews when they want to win a special prize. This way, you can give a big shout-out to your brand and get in the know of people.

2. Get listed on Directories

Many businesses have their industry aggregators but if your industry doesn’t have its specific aggregators, make sure to get your website registered on every directory. This will help you develop your online presence on search engines and will be easier for people to find you on internet when they search you by your company/website’s name.

3. Promote Your Blog

Make sure when you write for your blog, the content doesn’t get wasted. Make a list of social channels where you can promote your blog. For instance: Reddit, Linkedin, StumbleUpon and other social media channels.

4. Write Guest Posts

You must have come across those websites like WikiHow, Business.com or Huffington post when you were searching for something. Have you ever have an idea to write a guest post for these websites? Give it a try – this way you can bring more website traffic.

5. LinkedIn Groups

LinkedIn groups are more often neglected, but they are a greater source to increase website traffic by developing your network and promoting your website.

6. Facebook Groups

Like LinkedIn, Facebook groups are also a great source to interconnect industry experts where the engagement is usually very high in these groups.

7. Email Marketing

Email campaigns are another good example to reach your customer’s inbox if you have a preoccupied data, email marketing is no doubt a proven and effective way to bring website traffic

8.  Try New Channels

Trying new social media channels doesn’t cost you anything and you never know how useful it could turn out to be. So don’t be afraid to give new social media channels a try. Have you been to Snapchat and Fling?

So you must not wait to implement these easy and simple techniques to bring traffic to your website. Don’t forget to analyze and keep monitoring these above mentioned strategies so that you know what suits your website and works best for you.

EMAIL MARKETING CONCERNS YOU NEED TO CONSIDER

Concerned why your email marketing efforts are going in vain?

You might be overlooking these aspects that are needed to consider when marketing your product through email:

Know your customers
Absolutely all businesses know their target customers but when using email marketing, one thing to keep in mind is who your customers are- probably the most responsive ones, before rushing in to ‘Send All’ button. Various email tracking tools are available that read customer behavior like email open, spam box, link clicks and unsubscribe so you know whom to send emails the very next time.

Screwed subject lines
Have you ever wondered why your emails are non-responsive?
Perhaps, one big reason behind this could be the ‘subject line’ you’re using. People usually scroll through their inbox to find something of their interest instead of opening every single email. A perfectly crafted subject line will definitely compel the reader to take action.
Informal is interactive

Emails starting with more informal salutations like Heya, Hi etc. are found to be more interactive than those dry ones that follow strict formal obligations.

Personalization has power
Marketers are focusing more on mass customization-offering products/services to masses that are individually personalized, same rule follows for email marketers too. Dig-out more customer information by doing thorough research to get your messages personalized for every unique customer.

Outdated database
Another matter of concern is to keep track of your contact databases. If you’re constantly sending emails to employee who has already left position, it would surely go in vain. Use lead generation tools that will keep you updated with outdated information and keep recommending changes that are need to be considered.

Do not overdo
If you are thinking frequent emails will help market r product/service effectively, you’re possibly wrong! Abusing your customer’s email IDs will land you in spam folder or eventually get you unsubscribed and you’ll never be able to reach their inbox again. Using email IDs adequately and sending emails that contain information of customer’s interest to get the job done effectively.

To learn more tips on web marketing. Visit https://www.glu7.com/blog/